Is a crisis a good time to start or change a business?

Market disruptions created by crises open up new competitive spaces for small companies

The world economy today, in 2020, is just past the bottom of one of the worst recessions in recent history, driven by the global pandemic. Crisis like these are likely to be turning points in history, it is worth considering the question above for a minute – is an economic crisis a good or bad time to start or pivot a business? I believe such a time of crisis is the one of the best times to start or pivot a business. Find out why, and how to come up with a great idea for a new business or to pivot an existing business, in this free course.

Come up with the next big idea

Learn how to generate and evaluate new business ideas in this free course

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Course curriculum

    1. A message from the instructor

    2. About the instructor

    3. Connecting to my network

    4. About Expara

    5. Before we begin...

    6. Reading: Can entrepreneurship be taught?

    7. Reading list for entrepreneurs

    1. What is the relationship between risk and return?

    2. Risk and return

    3. Reading: Risk and return

    1. What is an entreprenur?

    2. What is a scalable business?

    3. Why become an entrepreneur?

    4. Starting Up During A Downturn

    5. What is an entrepreneur?

    6. What is a scalable business?

    7. How to build a scalable business?

    8. Why become an entrepreneur?

    9. Obstacles to entrepreneurship

    10. Reading - Two types of entrepreneurs

    11. Reading - What makes a successful entrepreneur?

    12. Reading - Should I work first or just start a company?

    13. Reading - Why entrepreneurship

    14. Reading - How important is luck in entrepreneurial success?

    15. Reading: Is an economic crisis a good time to start or pivot a business?

    1. This could be you

    2. This could be you

    1. What is innovation?

    2. Defining innovation

    3. Value proposition

    4. Innovation and value proposition questions to ask

    5. Reading - Innovation and value proposition

    6. Reading - Pain and demand (How does pain drive demand)

    7. Sustainable Competitive Advantage (Market Leaders, Dinosaurs, and Small Mammals)

    8. Reading: Market leaders dinosaurs small mammals and asteroids

    1. How to register on Expara Innovation Engine

    2. How to upload your idea to Expara Innovation Engine

About this course

  • Free
  • 37 lessons
  • 1.5 hours of video content